Connect with us

Green Igniter

Green Igniter

CBD Oil 169+ Black-Owned and Founded Beauty and Wellness Brands to Know


CBD Oil

CBD Oil 169+ Black-Owned and Founded Beauty and Wellness Brands to Know

Whether small indie startups or veteran staples of the drugstore aisle (and everything in between), there are many, many Black-owned and founded beauty and wellness brands on the market well worth knowing and supporting. The list is ever-growing, so we’ve put together a database of 350+ of these businesses, viewable both in the list below and as a…

CBD Oil 169+ Black-Owned and Founded Beauty and Wellness Brands to Know

CBD Oil

Whether small indie startups or veteran staples of the drugstore aisle (and everything in between), there are many, many Black-owned and founded beauty and wellness brands on the market well worth knowing and supporting. The list is ever-growing, so we’ve put together a database of 350+ of these businesses, viewable both in the list below and as a public Google docs spreadsheet, for a more organized and searchable format. 

Our hope is that shoppers will consult it whenever they consider where to spend their dollars, yes, but also that it may serve as a resource for our own editors and our media industry peers as they put together product roundups, for investors looking for new business ventures, for retailers seeking brands to stock, for influencers looking for brands to spotlight and for social media users wanting to see more Black-owned beauty businesses in their feeds. (For more, Julee Wilson has compiled an extensive list of Black-owned brands on her Instagram stories; Alyssa Coscarelli has a dedicated post highlighting Black-owned brands; Byrdie has a great article, too, as do Kayla A. Greaves at InStyle and Maya Allen at Marie Claire. Writer Kaleigh Fasanella has also shared a public spreadsheet of Black-owned beauty brands.)

We will continue to update the database as new brands emerge and come to our attention. Any suggestions for edits, additions or updates are welcome — we’d love to hear from you via email at [email protected]

2 Girls With Curls

Instagram: @2girlswithcurls

What it is: Natural, plant-based hair care local to Columbus, Ohio.

Product to try: Leave-In Conditioner

212 Luxe

Instagram:
@212luxe

What it is: Cruelty-free natural body and skin care, home fragrance and teeth whitening products.

Product to try: Almond Coconut Body Butter 

241 Cosmetics

Instagram: @241cosmetics

What it is: Cosmetics line started by twin sisters.

Product to try: Honor

54 Thrones

Instagram:
@54thrones

What it is: Luxury plant-based skin care.

Product to try: Ugandan Vanilla + Ethiopian Honey Beauty Butter

A Dash of Beauty

Instagram:
@adashofluxe

What it is: Luxury soy candles and wax melts.

Product to try: Grace

Aba Love

Instagram:
@abaloveapothecary

What it is: Plant-based skin care, botanical perfume and healing aromatherapy blends.

Product to try: Divine Me Anointing Oil

Absolute Joi Skincare

Instagram:
@absolutejoi

What it is: Physician-created clean skin care that caters to Black womxn.

Product to try: Skin Refining Night Oil with Retinol and Vitamins C+E 

AcARRE Beauty

Instagram: @acarrebeauty

What it is: Prestige beauty products that drawn on African and Pacific Islander ancestry elements.

Product to try: Beauty Edit Multi-Use Skin Care Moisturizing Oil 

Ace Beauté

Instagram:
@acebeaute

What it is: Color cosmetics, lashes and makeup brushes.

Product to try: Paradise Fallen Palette 

Adwoa Beauty

Instagram:
@adwoabeauty

What it is: Clean, gender neutral hair products for kinky, curly and wavy textures.

Product to try: Baomint Protect and Shine Oil Blend

Aeva Beauty

Instagram: @aevabeauty

What it is: Multi-use highlighters and lip products.

Product to try: Venus Highlighter

Afrolocke

Instagram:
@afrolocke.de

What it is: Hair care products for curls. 

Product to try: Shampoo

Agrestal Beauty

Instagram:
@agrestalbeauty

What it is: Hand-crafted, plant-based skin care.

Product to try: Cleanse Charcoal & Willowbark Cleanser 

AJ Crimson Beauty

Instagram: @ajcrimsonbeauty

What it is: Intensely-pigmented, professional-quality makeup.

Product to try: AJC Universal Finishing Powder 

Alaffia

Instagram: @alaffia

What it is: Hair, body and skin-care products that rely on fair trade ingredients to support the brand mission of providing resources to encourage gender equality and alleviate poverty in West African communities.

Product to try: Everyday Shea Body Wash Unscented 

Alchemy Body Shop

Instagram: @alchemybodyshop

What it is: Natural and organic handmade bath and body care.

Product to try: Halo Body Scrub 

Alikay Naturals

Instagram: @alikaynaturals

What it is: Hair and skin care with a focus on high-quality ingredients. 

Product to try: Honey and Sage Deep Conditioner

Alima’j Collections

Instagram: @alimaj.collections

What it is: Lip glosses and mink eyelashes. 

Product to try: Plush Matte Liquid Lipstick Collection

Alodia Hair Care

Instagram:
@alodiahaircare

What it is: Natural hair care products.

Product to try: Wash n Go Style Kit

Amoré Monét Cosmetics

Instagram: @amoremonet

What it is: Vegan and cruelty-free lip products by makeup artist and hairstylist Amoré Monét.

Product to try: Basic

Andrelle’s Natural Skin Care

Instagram:
@shopandrelles

What it is: Handcrafted skin care made by a clinical herbalist.

Product to try Waking Beauty Eye Balm 

Angie Watts Clean Beauty

Instagram: @angiewattsisoninsta

What it is: Natural, vegan skin care.

Product to try: Oshuh’s Skin Food, Turmeric + Adzuki Bean Scrub 

Anita Grant

Instagram: @anitagrant

What it is: U.K.-based natural skin care and hair care for curls.

Product to try: Rhassoul Deep Condish

Argan Afriquia

Intagram:
@arganafriquia

What it is: Natural skin and hair care.

Product to try: Amorous Argan Oil Hair and Scalp Serum 

Antidote Street

Instagram:
@antidotestreet

What it is: Multi-brand retailer specializing in products for curly, kinky, afro or multi-textured hair. 

Product to try: Bouclème Complete Discovery Kit

Au Ntrl

Instagram:
@au_ntrl

What it is: Natural skin and body care.

Product to try: Pink Rose Scrub 

Aunt Jackie’s Curls and Coils

Instagram:
@auntjackiescurlsandcoils

What it is: Premium curly hair products.

Product to try: Frizz Patrol Anti-Poof Twist & Curl Setting Mousse 

Avalah Beauty

Instagram:
@avalahbeauty

What it is: All natural skin, hair and beard care. 

Product to try: Classic Body Butter

B.Simone Beauty

Instagram: @bsimonebeauty

What it is: Vegan and cruelty-free makeup.

Product to try: Lip Mattes in Link in Bio 

Base Butter

Instagram: @basebutter

What it is: Aloe vera-based moisturizer for oily and combination skin.

Product to try: Radiate Face Jelly 

Bask and Bloom

Instagram: @baskandbloom

What it is: Hair products that promote growth and retention using herbs and Aurveydic ingredients.

Product to try: Hydrating Vitamin Curl Mousse 

Beautébazar

Instagram:
@beautebazarhq

What it is: Pre-launch beauty for people of color.

Product to try: N/A (pre-launch)

Beauty Bakerie

Instagram: @beautybakeriemakeup

What it is: Vegan, cruelty-free, long-lasting, highly pigmented makeup.

Product to try: Instabake Aqua Glass Foundation 

Beauty by Africa Miranda

Instagram: @beautybyafricamiranda

What it is: Skin care based on ingredients inspired by world travel.

Product to try: Facial Elixir 

Beauty by Stony

Instagram: @stonycosmetics

What it is: Cruelty-free cosmetics.

Product to try: Remedy Eyeshadow Palette

BeautyMarked & Co.

Instagram: @beautymarkedandco

What it is: African-inspired beauty accessories and makeup.

Product to try: Nile Butterfly Effect Mascara 

BeautyStat

Instagram: @beautystat

What it is: Highly active skin care created by cosmetic chemist Ron Robinson.

Product to try: Universal C Eye Perfector 

Beija Flor Naturals

Instagram: @beijaflornaturals

What it is: Organic skin, body and hair care.

Product to try: Creme Brulee for Kinks, Curls and Coils

Bekura Beauty

Instagram: @bekurabeauty

What it is: Spa-quality natural body and hair products.

Product to try: Vanilla Whiskey Restoring Hair Soak 

BelleBar-Organic

Instagram: @bellbarorganic

What it is: Organic skin, body and hair care.

Product to try: Creme Brulee for Kinks, Curls and Coil

Beloved Box

Instagram:
@belovedbox

What it is: Fragrance, body care, soap and wellness products.

Product to try: BeCalm All Natural Triple Butter and Silk Soap 

Beneath Your Mask

Instagram: @beneathyourmask

What it is: Potent, non-toxic luxury skin care.

Product to try: Remedy Conditioning Lip Balm 

Bernadette Thompson Nail Collection

Instagram: @bernadettenails

What it is: Nail polish and treatments by celebrity manicurist Bernadette Thompson. 

Product to try: Restorative Nail Treatment Kit 

Beurre

Instagram: @beurresheabutter

What it is: Shea butter-based vegan skin and body care.

Product to try: Ultra Rich Shea Butter Face Cream

Bevel

Instagram: @bevel

What it is: Men’s skin, hair and grooming products and tools.

Product to try: Beard Balm

BFree Organics

Instagram:
 @bfreeorganics

What it is: Naturopathic skin, body and fragrance products.

Product to try: Bamboo Charcoal Cleanser 

Bishh Beauty

Instagram: @bishhbeauty

What it is: London-based cosmetics brand. 

Product to try: Ruby

BLAC Minerals Cosmetics

Instagram: @blacminerals

What it is: Natural makeup for womxn of color.

Product to try: Coverstick Concealer 

Black Girl Sunscreen

Instagram: @blackgirlsunscreen

What it is: Natural sunscreen for womxn of color.

Product to try: Black Girl Sunscreen SPF 30 

Black Opal Beauty

Instagram: @blackopalbeauty

What it is: Makeup and skin care formulated for dark skin tones.

Product to try: Total Coverage Concealing Foundation 

Blade + Bloom

Instagram:
@bladeandbloom

What it is: All-natural skin and wellness products.

Product to try: Rich Face Serum

Blaque Broccoli

Instagram: @blaquebroccoli

What it is: Clean hair and body oil. 

Product to try: 4 oz Blaque Broccoli Scalp, Hair and Body Oil

Blk + Grn

Instagram: @blkandgrn

What it is: Non-toxic, natural beauty e-commerce platform for Black-owned products.

Product to try: Nolaskincentials Brightening Serum 

Blu N Coco

Instagram: @bluncoco

What it is: Cruelty-free cosmetics. 

Products to try: 5 Palette Eye Shadow

Boho Locs

Instagram:
@boholocs

What it is: Handmade faux crochet locs. 

Product to try: Bob Boho Queen Locs

Bolden Skin Care

Instagram: @boldenusa

What it is: Cruelty-free skin care made specifically for people of color.

Product to try: Overnight Spot Treatment

Bomba Curls

Instagram:
@bombacurls

What it is: Natural hair care based on Dominican traditions.

Product to try: Forbidden Hair Mask 

Bossy Cosmetics

Instagram:
@bossylipstick

What it is: Color cosmetics, with a focus on lip products.

Product to try: Liquid Matte Genius in Flirt 

Bouclème

Instagram:
@boucleme

What it is: Clean curl care products from the U.K.

Product to try: Curl Conditioner

Bread Beauty Supply

Instagram: @breadbeautysupply

What it is: Hair care products.

Product to try: Launching July 2020.

Briogeo

Instagram: @briogeo

What it is: Clean hair care for all hair types.

Product to try: Don’t Despair, Repair! Strengthening Treatment Oil

Brown and Coconut

Instagram:
@brownandcoconut

What it is: Botanical skin care based in Boston.

Product to try: Healing Kale Mask 

Brown Girl Jane

Instagram: @browngirljane

What it is: Luxury wellness and CBD-based products that cater to womxn of color. 

Product to try: Drift Away 1500 mg CBD Sleep Tincture 

Buttah Skin

Instagram: @buttahskin

What it is: Skin and body care for multicultural skin tones.

Product to try: Cleanser 

Camara Aunique Beauty

Instagram: @camaraauinquebeauty

What it is: Handmade faux mink lashes by celebrity makeup artist Camara Aunique.

Product to try: Ava Lash 

Camille Rose Naturals

Instagram:
@camillerosenaturals

What it is: Skin, body and hair-care products formulated with natural ingredients.

Product to try: Eye Blossom Overnight Repair Eye Jelly 

Canary Ave

Instagram: @canaryave

What it is: Individually hand-poured home fragrances.

Product to try: Melon Madness

Candour Beauty

Instagram: @candourbeautyuk

What it is: U.K.-based beauty retailer for womxn of color. 

Product to try: Aunt Jackie’s Fix My Hair Intensive Repair Conditioning Masque

Canviiy

Instagram:
@canviiy

What it is: Natural hair- and scalp-care products.

Product to try: ScalpBliss Itch-Calming Organic-Based Serum 

Cee Cee’s Closet NYC

Instagram: @ceeceesclosetnyc

What it is: Headwraps and hair accessories inspired by West African fashion.

Product to try: Obo Headband 

Ceylon Skincare

Instagram: @ceylonskincare

What it is: Skin care for men of color.

Product to try: Ceylon Skincare Set 

Charlotte Mensah

Instagram:
@charlottemensah

What it is: Hair care products from stylist and owner of London’s Hair Lounge salon, Charlotte Mensah.

Product to try: Manketti Hair Oil

Chic Essentials

Instagram: @thechiclifestylebrand

What it is: Monthly product subscription box from AfroChic.

Product to try: Chic Essentials Box

Chloe + Chad

Instagram: @chloeandchad

What it is: Vegan, organic small-batch skin care.

Product to try: Aloe Face Mist 

Chris Collins

Instagram: @worldofchriscollins

What it is: Fragrance line by industry veteran Chris Collins.

Product to try: Oud Galoré 

Cocotique

Instagram: @cocotique

What it is: Beauty box subscription service for womxn of color.

Product to try: Beauty Box Monthly Subscription Plan

Colourcoded by Coco

Instagram: N/A

What it is: Premium lip products with intense pigmentation. 

Product to try: Mulberry 3-N-1 Liquid to Matte Lip Kit

Coloured Raine Cosmetics

Instagram: @colouredraine

What it is: Makeup that encourages self-expression and embraces diversity.

Product to try: Queen of Hearts Eyeshadow Palette 

ConditionHER

Instagram:
@conditionher

What it is: Natural intimate care products.

Product to try: ConditionHER 

Connie Pow Lashes

Instagram: @conniepowlashes

What it is: 100% silk lashes.

Product to try: Roma

Copacetic Cosmetics

Instagram: @copaceticcosmetics

What it is: 100% vegan and cruelty-free cosmetics.

Product to try: Shop to reopen soon.

CurlMix

Instagram:
@curlmix

What it is: Curly hair products.

Product to try: Pure Flaxseed Gel With Organic Sweet Almond for Sensitive Skin 

Curls

Instagram: @curls

What it is: Curly hair products.

Product to try: Aloe & Blueberry Juice Curl Moisturizer 

Curls Dynasty

Instagram:
@curlsdynasty

What it is: Hair care products for strong, hydrated textured curls.

Product to try: Kalahari Smoothie Leave-In

DaLynn Cosmetics

Instagram:
@dalynncosmetics

What it is: Colorful cosmetics for all skin tones.

Product to try: KarmynKhameleon Chrome Eyeshadow

Danessa Myricks Beauty

Instagram: @danessamyricksbeauty

What it is: Makeup by makeup artist Danessa Myricks.

Product to try: Dew Wet Balm

Dehiya Beauty

Instagram:
@dehiyabeauty

What it is: Skin care, tools and makeup inspired by Moroccan traditions.

Product to try: White Jade Gua Sha 

Design Essentials

Instagram:
@designessentials

What it is: Hair care products.

Product to try: Rosemary and Mint Stimulating Super Moisturizing Conditioner

Dirt Don’t Hurt

Instagram: @dirtdonthurtme

What it is: Activated charcoal based skin-, body- and oral-care products.

Product to try: Charcoal + Clay Mineral Face Mask 

Dizziak

Instagram:
@dizziaklondon

What it is: U.K.-based moisturizing hair products for every hair type.

Product to try: Hydration Wash 

dOSA Naturals Body Care

Instagram:
@dosanaturals

What it is: Hand-crafted natural body care.

Product to try: Oatmeal Milk and Honey Body Wash 

Dr. Locs

Instagram: @drlocs

What it is: Buildup-free products for locs.

Product to try: Pre Cleanse

Ecoslay

Instagram:
@ecoslay

What it is: Natural skin, hair and body care.

Product to try: Matcha Boost 

Eden Bodyworks

Instagram:
@edenbodyworks

What it is: Natural, cruelty-free hair and skin care.

Product to try: Jojoba Monoi Moisturizing Shampoo 

Elo Vegan Lifestyle

Instagram: @elolipcare

What it is: Plant-based lip care and aromatherapy made in Brooklyn.

Product to try: Sangria Watermelon Coconut Lip Balm 

ElonWick Candle Co.

Instagram:
@elonwick_candleco

What it is: Hand-crafted soy candles.

Product to try: Laundry Day

Emanate Essentials

Instagram:
@emanatessentials

What it is: Natural candles and aromatherapy.

Product to try: Crystal Bliss Candle 

EMel

Instagram: @emelbyemmam

What it is: Makeup brush and sponge cleansing soap.

Product to try: Makeup Brush and Sponge Cleansing Soap

Emolyne

Instagram: @emolynecosmetics

What it is: British beauty brand with 30 matching shades across lipsticks, lip liners and nail polishes.

Product to try: Metamorphosis Velvet Semi-Matte Lipstick 

Epara

Instagram: @eparaskincare

What it is: U.K.-based luxury skin care.

Product to try: Brightening Night Balm 

Epi.Logic Skincare

Instagram: @epi.logic

What it is: Science-backed skin care created by a doctor based in Brooklyn.

Product to try: Collagen Renew Growth Factor Serum 

Equi Botanics

Instagram:
@equibotanics

What it is: U.K.-based natural hair care for curls and kinks.

Product to try: Baobab Moisturizing Sulfate-Free Cleanser 

Eternally in Amber

Instagram:
@eternallyinamber

What it is: Skin and hair care, styling tools and hair accessories.

Product to try: Hair Clip Sets 

Eu’Genia

Instagram: @eugeniashea

What it is: Shea butter moisturizers.

Product to try: Dermatological Strength Shea Butter 

EveryHue Beauty

Instagram:
@everyhuebeauty

What it is: Cosmetics for a range of skin tones by ‘The Real Housewives of Potomac’ star Gizelle Bryant. 

Product to try: Tinted Medium Coverage Moisturizer

Felicia Leatherwood Brush

Instagram: @brushwiththebest

What it is: Hair tools by celebrity hairstylist Felicia Leatherwood.

Product to try: Detangler Brush 

Fenty Beauty

Instagram: @fentybeauty

What it is: Cosmetics by Rihanna.

Product to try: Cheeks Out Freestyle Cream Blush 

Flaunt Body

Instagram: @flaunt_body

What it is: Personal grooming and skin care products. 

Product to try: Ingrown Hair Mask

Folie Apothecary

Instagram: @folieapothecary

What it is: Natural, small batch hair and skin care hand-crafted in Austin, Texas.

Product to try: Prickly Pear Face Serum

Foxie Cosmetics

Instagram: @foxiecosmetics

What it is: Bath, body, skin, fragrance and hair products.

Product to try: Jellyfish (The Ultimate Healer) 

Frères Branchiaux Candle Co.

Instagram:
@freresbranchiaux

What it is: Vegan candles made in small batches by three brothers.

Product to try: Wakanda Forever Candle

Frigg

Instagram:
@getfrigg

What it is: Wellness and beauty supplements.

Product to try: N/A (pre-launch)

Front & Scenter

Instagram:
@frontandscenter

What it is: Luxury coconut-soy wax candles.

Product to try: Pretty Lit Candle 

Garner’s Garden

Instagram:
@garnersgarden

What it is: All-natural skin, hair and fluoride-free oral care.

Product to try: Vitamin C Facial Serum

Genesis Candle Company

Instagram: @genesiscandlecompany

What it is: Hand-poured candles.

Product to try: Quarantine and Chill

Get Your Nails Did

Instagram: @getyournailsdid

What it is: Natural nail polish.

Product to try: D.I.D. Nail Paint in Duchess 

Gilded

Instagram: @theartofbodycare

What it is: Luxury body care.

Product to try: The Marble Body Brush 

Gina Knight Wig Design

Instagram:
@ginaknightwigdesign

What it is: U.K.-based wigs and extensions.

Product to try: Clip-in Extensions 

Girl + Hair

Instagram: @girlandhair

What it is: Dermatologist-designed, scalp-focused hair care.

Product to try: Cleanse+ Water-to-Foam Moisturizing Sulfate Free Shampoo for Curly Hair 

Give Me Glow Cosmetics

Instagram:
@givemeglowcosmetics

What it is: Vegan and cruelty-free cosmetics.

Product to try: Extra Spice Palette

Glam Beautie Skincare

Instagram:
@glambeautieskincare

What it is: Natural, cruelty-free skin and body care.

Product to try: Double Butter Body Cream Creme Brulee 

Glam Body, LLC

Instagram:
@iamglambody

What it is: Natural, caffeineated skin care made using a West African recipe.

Product to try: Dry Skin Buster Coconut Body Scrub 

Glam Goth Beauty

Instagram:
@glamgothbeauty

What it is: Vegan and cruelty-free cosmetics.

Product to try: Libra

Glamazon Beauty

Instagram:
@glamazonbeautycosmetics

What it is: Cruelty-free cosmetics from makeup artist Kim Baker.

Product to try: Lash Couture Mascara 

Glō Girl Cosmetics

Instagram:
@glogirlcosmetics

What it is: Color cosmetics.

Product to try: Lit Highlighter 

Glow by Daye

Instagram: @glowbydaye

What it is: High-quality products for hair maintenance. 

Product to try: Healthy Hair Box

Glow by Shauna

Instagram:
@glowbyshauna

What it is: Candles handmade in Essex, U.K.

Product to try: Rose and Neroli

Glow Candle Bar

Instagram:
@glowcandlebar

What it is: Handmade soy candles.

Product to try: So Fresh, So Clean

The Glowcery

Instagram:
@theglowceryshop

What it is: Skin care products that use all-natural, fresh and superfood ingredients.

Product to try: Mini Clean Greens Superfood Serum Facial Oil

Gold Label Cosmetics

Instagram: @goldlabelcosmetics

What it is: Cruelty-free makeup.

Product to try: Lipstick in Opening Night 

Golde

Instagram: @golde

What it is: Natural skin-care and ingestible wellness products made with superfoods.

Product to try: Clean Greens Anti-Pollution Face Mask 

Goldenroots Essentials

Instagram:
@goldenroots.essentials

What it is: Natural skin and body care made with African ingredients, rooted in Guinea.

Product to try: Sheer Glow on the Go Stick: Butter Balm 

Good Beaute’ Skincare

Instagram: @goodbeaute

What it is: Skin care that caters to Black womxn.

Product to try: Good Face Vita C Serum 

Grace Eleyae

Instagram: @graceeleyae

What it is: Protective hair accessories.

Product to try: Jersey Knit Headband 

Hair of Nature

Instagram:
@hairofnature

What it is: Plant-based hair and skin care based in Houston, TX.

Product to try: Calendula Healthy Hair Oil 

Hair Rules

Instagram: @hairrules

What it is: Hair products formulated for curly hair.

Product to try: Curly Whip 

Hanahana Beauty

Instagram: @hanahana_beauty

What it is: Natural skin and body care made with shea butter directly sourced from the Katagria women in Tamale, Ghana.

Product to try: Shea Balm 

Harlem Candle Company

Instagram:
@harlemcandelcompany

What it is: Luxury home fragrances made in Harlem, New York.

Product to try: Savoy Luxury Candle 

Haus Urban

Instagram:
@hausurban

What it is: Natural skin and body care.

Product to try: Superswing Muscle Soak 

HealHaus

Instagram: @healhaus

What it is: A wellness cafe and center in Brooklyn that offers yoga, meditation and ingestible products with the mission of making wellness more accessible and inclusive of people of color. 

Product to try: De-Stress Tea 

Homebody CBD

Instagram:
@hey.homebody

What it is: CBD and wellness products.

Product to try: Peach, Love & Happiness Soak 

Hot Thang Candles

Instagram:
@hotthangcandles

What it is: Handmade soy candles and wax melts. 

Product to try: Bamboo and Coconut Oil Soy Wax Massage Oil Candle

Hue Noir

Instagram: @huenoir

What it is: Intensely pigmented makeup created by a cosmetic chemist.

Product to try: Perfect Shine Hydrating Lip Gloss in Clandestine Copper 

Hyper Skin

Instagram: @gethyperskin

What it is: Skin care formulated to target hyperpigmentation.

Product to try: Hyper Clear Brightening Clearing Vitamin C Serum 

I See You Wellness

Instagram: @iseeyouwell

What it is: Skin and body products handmade in Brooklyn.

Product to try: Cleanse Yourself Smudge Spray 

IMAN Cosmetics

Instagram: @imancosmetics

What it is: Makeup for all skin tones created by supermodel Iman.

Product to try: Perfect Eye Pencil 

In My Heals

Instagram: @inmyheals

What it is: Natural luxury bath and body care.

Product to try: Goddess Bath & Body Milk 

Inahsi Naturals

Instagram:
@inahsinaturals

What it is: Natural hair care.

Product to try: Tropical Escape Co Wash 

Innocent Hair Care

Instagram:
@innocenthaircare

What it is: U.K.-based natural hair care.

Product to try: Moisture Sealant Pomade 

Inua Naturals

Instagram: @inuanaturals

What it is: Natural hair, body and skin care rooted in African traditions.

Product to try: Organic Vitamin C Radiant Face Moisturizer 

Irie Essence

Instagram:
@irie_essence

What it is: Gel wax candles.

Product to try: Unity

Ivyees

Instagram:
@ivyees

What it is: Honey-based hair, skin and oral care.

Product to try: Honey Shine and Sweet Song

Iyoba Clean Beauty

Instagram:
@iyobahandmade

What it is: Natural skin, body and hair care created by a health coach.

Product to try: Avo-Alo Body Cream 

Jacq’s Organics

Instagram: @shopjacqs

What it is: Organic, cruelty-free, vegan skin care.

Product to try: Jacq’s Healing Face Cleanser 

Jacque Mgido

Instagram:
N/A

What it is: Cosmetic products in brilliant colors.

Product to try: Blush

Jade & Fox Co.

Instagram: @jadefoxco

What it is: 
Handmade natural skin and body care.

Product to try: Issa Snack Jelly Enzyme Cleanser 

JD Glow Cosmetics

Instagram:
@jdglowcosmetics

What it is: Highly pigmented cosmetics. 

Product to try: Serenity Pressed Power

Jentl

Instagram: @jentl.co

What it is: Vegan, organic, cruelty-free body care.

Product to try: Original Whipped Body Butter 

Jones and Rose

Instagram: @jonesandrose

What it is: Natural skin and body care.

Product to try: Lavender Bliss Body Soap

Joséphine Cosmetics

Instagram: @josephinecosmetics

What it is: Luxury natural makeup.

Product to try: Dew/You Flawless Liquid Highlighter 

Joy Lorraine Cosmetics

Instagram:
@joy_lorraine_cosmetics

What it is: Cruelty-free cosmetics and skin care.

Products to try: Liquid Lipstick in Nude

Juvia’s Place

Instagram: @juviasplace

What it is: Highly-pigmented makeup.

Product to try: I Am Magic Velvety Matte Foundation 

Kaike

Instagram: @shopkaike

What it is: Minimal, multipurpose, plant-based skin and body care.

Product to try: Frosting 

Kaleidoscope Hair Products

Instagram:
@kaleidoscopehairproducts

What it is: Hair care for curls.

Product to try: Miracle Drops 

Kanti

Instagram:
@kantiskin

What it is: Natural skin care for womxn of color.

Product to try: Likuid Gold Facial Oil 

Karité

Instagram: @mykarite

What it is: Natural skin care made with shea butter sourced from Ghana.

Product to try: Hand Cream 

Kingdom Crown

Instagram:
 @kingdomcrown

What it is: Natural reparative hair care.

Product to try: Hibiscus + Fenugreek Strengthening Shampoo 

Kinky Curly

Instagram: @officialkinkycurly

What it is: Curly hair products.

Product to try: Curling Custard

Klarity Kosmetics

Instagram:
@klaritykosmetics

What it is: Cruelty-free cosmetics.

Product to try: Juicy Peach 

Klur

Instagram: @klur.co

What it is: Natural skin care made in California.

Product to try: Skin Soil

KNC Beauty

Instagram: @kncbeauty

What it is: Skin-care and lip products.

Product to try: Natural Collagen Infused Lip Mask 

Koils by Nature

Instagram:
@koilsbynature 

What it is: 
Natural hair care for textured, curly and coily hair.

Product to try: Stimulating Hair Growth Rinse 

Kreyol Essence

Instagram: @kreyolessence

What it is: Clean hair, body and skin care made with Haitian black castor oil.

Product to try: Haitian Black Castor Oil Original 

Kuki Collection

Instagram: @kuki.collection

What it is: Aromatherapy candles.

Product to try: Rainfall

Kyn Care

Instagram: @kyncare

What it is: Handmade skin and body care.

Product to try: Cherry Bomb Body Oil 

La Botica

Instagram:
@labotica

What it is: Candle studio and “chill-wear” brand.

Product to try: Ceremony

Lalin et La Sirèn

Instagram: @lalinetlasiren

What it is: Natural body care that draws on Caribbean traditions.

Product to try: Manuka Probiotic Deodorant 

Lamik Beauty

Instagram: @lamikbeauty

What it is: Clean makeup formulated for womxn of color.

Product to try: Eyebrow Gel 

LaPierre Cosmetics

Instagram: @lapierrecosmetics

What it is: Non-toxic, vegan nail polish.

Product to try: Nail Polish in Elements of Passion 

Lauren Napier Beauty

Instagram: @laurennapierbeauty

What it is: Makeup wipes.

Product to try: Cleanse 

Lavy

Instagram: @lavy_products

What it is: Nail and personal care products by model Flaviana Matata.

Product to try: Available in the U.S. soon.

Laws of Nature Cosmetics

Instagram:
@lawsofnaturecosmetics

What it is: Vegan, cruelty-free foundations.

Product to try: Foxy Finish Mineral Stick Concealer 

Leafletta & Co

Instagram:
@leaflettanco

What it is: Vancouver- and Seattle-based natural skin care.

Product to try: Exfoliating Cleansing Powder 

Liberate Botanica

Instagram: @liberatebotanica

What it is: Handmade wellness products.

Product to try: Chamomile and Rose Foot Soak

Liha Beauty

Instagram: @lihabeauty

What it is: U.K.-based skin and body care that draws on African and British perspectives.

Product to try: Ivory Shea Butter 

Lit Brooklyn

Instagram:
@litbklyn

What it is: Candles hand-poured in Brooklyn.

Product to try: 1989

London Ivy

Instagram: @londonivyproducts

What it is: Clean skin and hair care. 

Product to try: Tucuma Mango Butter Cream Moisturizer

Loving Culture

Instagram: @lovingculture

What it is: Natural hair care.

Product to try: Revitalizing Organic Hair Oil 

Loza Tam

Instagram: @loza_tam

What it is: Hand-crafted hair accessories and headwraps made in Ghana.

Product to try: Royal Blue Turban Headband 

Luv + Co

Instagram: @luvandcobeauty

What it is: Clean cosmetics, skin care and nail products formulated for womxn of color.

Product to try: Luv Natural Mascara 

Luv Scrub

Instagram: @luvscrub

What it is: Luxury mesh body exfoliating tools.

Product to try: Mesh Body Exfoliator in Midnight

Luxju Natural Hair Products

Instagram:
@luxjuhaircare

What it is: Luxury natural hair care.

Product to try: Nourishing Hair Mist 

Makeup Addiction

Instagram:
@makeupaddictioncosmetics

What it is: U.K.-based color cosmetics by influencer Djimbi Djevdet.

Product to try: 24 Karat 

MakeUp By Sparkle

Instagram: @makeupbysparkle

What it is: Cruelty-free makeup created by licensed esthetician and celebrity makeup artist Sparkle Chanel.

Product to try: Drama Queen Lippie Duo Kit 

Makeup For Melanin Girls

Instagram: @mfmgcosmetics

What it is: Cruelty-free makeup for dark skin tones.

Product to try: Single Glitter Pod Eyeshadow 

Mane Krush

Instagram:
@manekrush

What it is: Natural, handmade hair products.

Product to try: Daily Oil 

Many Ethnicities

Instagram:
@manyethnicities

What it is: Curl care products.

Product to try: Freedom Curl Detangling Spray

Maréna Beauté

Instagram: @marenabeaute

What it is: Cruelty-free luxury makeup for womxn of color.

Product to try: Blush Tarou

Marie Hunter

Instagram: @mariehunterbeauty

What it is: Boldly pigmented cosmetics, skin care and home fragrance.

Product to try: Bourbon Vanilla Signature Candle 

Marla Rene Skincare

Instagram: @marlareneskincare

What it is: Luxury clean skin and body care.

Product to try: Pinkberry Glow Exfoliating Essence 

Mary Louise Cosmetics

Instagram:
@marylouisecosmetics

What it is: Natural skin and body care.

Product to try: Turmeric & Chamomile Soap 

Matrescence Skin

Instagram: @matrescenceskin

What it is: Skin care created for busy moms.

Product to try: Rose Glow Brightening Essence

Maya Njie Perfumes

Instagram:
@maya.njie.perfumes

What it is: Fragrances inspired by the founder’s Swedish and West African heritage. 

Product to try: Nordic Cedar

Mayvenn Hair

Instagram: @mayvennhair

What it is: Wigs and extensions.

Product to try: Clip-In Hair Extensions 

MDM Flow

Instagram:
@mdmflow

What it is: Cruelty free color cosmetics.

Product to try: 24K Baume Flow 

Melanin Essentials

Instagram: @melaninessentials

What it is: Plant-based body care.

Product to try: Skin Enhancing Body Butter in Sweet Apricot 

Melanin Haircare

Instagram:
@melaninhaircare

What it is: Natural hair care for curls created by hair vlogger Whitney White.

Product to try: Multi-Use Leave In Softening Conditioner 

Meraki

Instagram:
@merakiorganics_

What it is: Hand-crafted botanical hair and skin care.

Product to try: Agave Citrine Pre-Shampoo Hydrating Masque 

Mented

Instagram: @mentedcosmetics

What it is: Highly pigmented makeup.

Product to try: Play All Day High Brow Pencil 

Midas Cosmetics

Instagram:
@midascosmetics_

What it is: Cruelty-free color cosmetics.

Product to try: Starry Diamond Pigment 

Mielle Organics

Instagram: @mielleorganics

What it is: Natural hair care formulated to support growth and moisture.

Product to try: Sacha Inchi Cleansing Shampoo 

Mischo Beauty

Instagram: @mischobeauty

What it is: Cruelty-free, vegan luxury nail polish and treatments.

Product to try: Nail Polish in Fait Accompli 

Miss Jessie’s

Instagram: @miss_jessies

What it is: Hair products for curls.

Product to try: Curly Pudding 

Mixed Chicks

Instagram:
@mixedchickshair

What it is: Hair care formulated for multicultural hair.

Product to try: Hair Four Days Volumizer 

Mocha Whip

Instagram:
@mochawhip

What it is: Vegan body care.

Product to try: Shealoe Swirlie in Vanilla Rose 

Moisture Love

Instagram: @moisturelove

What it is: Hand-crafted hair products for intense moisture.

Product to try: Seal With a Kiss Finishing Oil 

Moonbeam Body Therapy

Instagram: @moonbeambodytherapy

What it is: Organic bath and body products.

Product to try: Phases Bath Salts

Movita Organics

Instagram: @movitaorganics

What it is: Organic supplements for women.

Product to try: Multivitamin 

Nagi Cosmetics

Instagram: @nagicosmetics

What it is: Canada-based makeup and skin care for womxn of color.

Product to try: Concealer Trio 

Nakeah Cosmetics

Instagram: @nakeahcosmeticsofhollywood

What it is: Organic cosmetics and skin care. 

Product to try: Daily Wear Lip Gloss

Naked Bar Soap Co.

Instagram:
@nakedbarsoapco

What it is: Artisan soap and body care based in Florida.

Product to try: Glycerin Loofah Soap 

Nash & Pino

Instagram:
@nashandpino

What it is: Cruelty-free, vegan, 10-free nail polish.

Product to try: Nail Polish in Are You Up 

Natural Annie Essentials

Instagram: @naturalannieessentials

What it is: Hand-poured soy candles and small-batch body care.

Product to try: Mango & Coconut Milk Soy Candle 

Natural Ash Body

Instagram:
@naturalashbody

What it is: Natural body care.

Product to try: Cocoa Calm Body Butter

Naturalicious

Instagram: @naturalicious_beauty

What it is: Natural hair care.

Product to try: Spanish Almond Regrowth Oil 

NaturAll Club

Instagram:
@naturallclub

What it is: Natural hair-care products and stylers.

Product to try: Edge Control Black 

Nectrous

Instagram:
@nectrousbotanicals

What it is: Hand-crafted bath and body care.

Product to try: Terrazzo Bar 

Ni’Kita Wilson Beauty

Instagram:
@nikitawilsonbeautychemist

What it is: Cosmetic chemist-approved skin care.

Product to try: Vitality Pure Vitamin C Booster 

Next of Kim

Instagram:
@nextofkimbeauty

What it is: Natural body and skin care.

Product to try: Whipped Shea Butter in Copper Gypsy #1 

Noirebud

Instagram: @noirebud

What it is: Luxury CBD products.

Product to try: CBD Hard Candies 

Nolaskinsentials

Instagram: @nolaskincentials

What it is: Vegan skin care for millennials.

Product to try: Glycolic Intensive Masque 

Noodle & Co Apothecary

Instagram: @noodleandco.apothecary

What it is: Artisan soap company based in Dallas, Texas.

Product to try: Laffy Taffy Bar 

Novel Beauty

Instagram:
@novelskincare

What it is: U.K.-based skin and body care.

Product to try: Chasing Monsoons Pink Salt + Mango & Pineapple Scrub 

Nu Wave Era

Instagram: @nu_wave

What it is: Natural, handmade hair products and styling tools for men and womxn.

Product to try: Wave Control Styling Stick 

Nubian Heritage

Instagram:
@nubianheritage

What it is: Skin, hair and body care inspired by ancient African traditions.

Product to try: African Black Soap Body Wash 

Nuekie

Instagram:
@nuekie

What it is: Skin care for people of color created by a cosmetic chemist and esthetician.

Product to try: Moisture Therapy Creme 

Nuele Hair

Instagram: @nuele_hair

What it is: Clean hair serum.

Product to try: Nuele Hair Serum 

Nuni Products

Instagram:
@nuniproducts

What it is: Organic skin care for acne-, eczema- and dryness-prone skin.

Product to try: CoCo Shea Lotion 

Nyakio

Instagram: @nyakiobeauty

What it is: Clean skin care.

Product to try: Marula & Neroli Brightening Oil 

Obia Naturals

Instagram:
@obianaturals

What it is: Vegan, chemist-developed hair and body care.

Product to try: Argan Rose Hair Oil

Ode to Self Skincare

Instagram:
@odetoselfskincare

What it is: Small-batch, handmade luxury skin care designed with people of color in mind.

Product to try: De Palma Hydrating and Clarifying Facial Oil 

Oh Yours Beauty

Instagram:
@ohyoursbeauty

What it is: Cruelty-free cosmetics and lashes.

Product to try: Eye Makeup Glam Getaway Palette 

Okokoco Cosmetiques

Instagram:
@okokococosmetiques

What it is: Luxury artisanal skin care based in Vancouver.

Product to try: Sublime Balm 

Olori Cosmetics

Instagram:
@oloricosmetics

What it is: Natural hair care made with ingredients sourced from across the African continent.

Product to try: Damage Be Gone Happy Hair Butter 

Omglo Cosmetics

Instagram: @omglocosmetics

What it is: Hydrating finishing spray.

Product to try: Queen (Full Size) Hydrating Finishing Spray 

Omiaje

Instagram: @omiajenaturals

What it is: Botanical hair, body and skin care.

Product to try: Whipped Curl Creme 

One Little Parrot

Instagram:
@onelittleparrot

What it is: Natural hair care with a mission of bringing awareness to suicide prevention and mental health.

Product to try: Sweet Orange and Mango Tresses Butter 

OOLI

Instagram: @oolibeauty

What it is: Plant-based hair products formulated for locs.

Product to try: Magic 17 Hair & Scalp Oil 

Organic Bath Co.

Instagram: @organicbath

What it is: Clean skin-care and body products.

Product to try: PeaceFull Organic Body Wash

OrganiGlow Skin Co

Instagram:
@organiglowskinco

What it is: Plant-based luxury skin and body products.

Product to try: Ultra Hydro Facial Cleanser 

OrganiGrow Hair Co

Instagram:
@organigrowhairco

What it is: Plant-based hair care for all hair types.

Product to try: GrowPoo Moisturizing Shampoo 

Oui The People

Instagram: @ouithepeople

What it is: Luxury shaving products and tools.

Product to try: The Single Matte Black Sensitive Skin Razor 

Oye Green

Instagram: @oyegreen

What it is: Authentic African beauty products.

Product to try: Ilari Hair Comb 

Oyin Handmade

Instagram: @oyinhandmade

What it is: Natural hair and body products.

Product to try: Shine & Define Gentle Styling Serum 

Papa Rozier Farms

Instagram:
@paparozier

What it is: Natural, handmade hair, skin and body products made from farm-grown ingredients from Haiti.

Product to try: Eyelash Growth Serum 

Pat McGrath Labs

Instagram: @patmcgrathreal

What it is: Luxury makeup created by legendary makeup artist Pat McGrath.

Product to try: Mothership VII: Divine Rose Palette 

Pattern Beauty

Instagram: @patternbeauty

What it is: Hair products, tools and accessories for curly hair created by Tracee Ellis Ross.

Product to try: Argan Oil Hair Serum 

Peak and Valley

Instagram: @peakandvalleyco

What it is: Adaptogenic wellness blends.

Product to tyr: Balance My Stress Blend 

Pear Nova

Instagram: @pearnova

What it is: Luxury nail polish and lash serum.

Product to try: Mani & Pedi Kit 

People of Color Beauty

Instagram: @peopleofcolorbeauty

What it is: Non-toxic, vegan nail polish.

Product to try: Nail Polish in Pink Sand 

Pholk Beauty

Instagram: @pholkbeauty

What it is: Natural skin care.

Product to try: Rose Gardenia Skin Nectar 

Pink Mahogany

Instagram:
@pm_fragrances

What it is: Organic fragrances and aromatherapy.

Product to try: Sleep, Come Easily Essential Oil Rollerball 

Plain Jane Beauty

Instagram:
@plainjanebeauty

What it is: Natural color cosmetics for every skin tone.

Product to try: Blush in Sangria 

Plant Based Mary Jane

What it is: Full- and broad-spectrum CBD products.

Product to try: Full Spectrum 1000 MG Soothing Peppermint Rub

Play Pits

Instagram: @playpits

What it is: Natural deodorant.

Product to try: Play Pits Happy Deodorant 

Pooka Pure & Simple

Instagram:
@pookalita

What it is: Homemade, natural bath and body care.

Product to try: Honey Almond Body Oil 

Predominantly Black

Instagram:
@predominantlyblack

What it is: Clothing and fragrance brand. 

Product to try: A Lively Candle

Premier Naturals By K2

Instagram:
@premier_naturals_by_k2

What it is: Handmade natural skin and hair care.

Product to try: Liquid African Black Soap 

Pretty Honest

Instagram: @prettyhonestshop

What it is: Soy candles.

Product to try: Sample Pack of Best Sellers

Prime Beauty Cosmetics

Instagram:
@theprimebeauty

What it is: Cruelty-free makeup for womxn of color.

Product to try: Island Gyal Eyeshadow Palette 

Propa Beauty

Instagram:
@propabeauty

What it is: Highly pigmented nude lipsticks for dark skin tones.

Product to try: Luminous Satin Lipstick in Driven 

Purpl + Prosper

Instagram:
@purplandprosper

What it is: Natural, non-toxic skin and body care.

Product to try: Unmask (Clarity) Mask 

Queen Love Locs

Instagram: @queenloveloc

What it is: Organic hair care made in small batches.

Product to try: Herbal Hair Mist

Queenfidence Cosmetics

Instagram:
@queenfidencecosmetics

What it is: Cruelty-free color cosmetics based in Canada.

Product to try: Liquid Matte Lipstick in Melanin 

R&R Luxury

Instagram:
@randrluxury

What it is: Natural skin care based on African traditions.

Product to try: Liquid Black Soap 

Range Beauty

Instagram: @range_beauty

What it is: Clean makeup for all skin tones, formulated for eczema and acne-prone skin.

Product to try: True Intentions Bronzing Primer 

Reina Skincare

Instagram:
@reina.skincare

What it is: Natural skin and body care based in Florida.

Product to try: Multi Purpose Cleansing Oil 

Reisfields NYC

Instagram:
@reisfieldsnyc

What it is: Hand-poured soy candles.

Product to try: Reisfields No. 1

Re.Vityl

Instagram: @re.vityl

What it is: Wellness products to improve sleep.

Product to try: Re.Lease Roll-On Blend

Rooted Woman

Instagram: @rootedwoman

What it is: Non-toxic, vegan, small-batch nail polish and treatments.

Product to try: Nail Polish in Purple 

Rosen Skincare

Instagram: @rosenskincare

What it is: Acne care products.

Product to try: Tropics Moisturizer 

Rosewood Cosmetics

Instagram:
@rosewoodcos

What it is: Color cosmetics (with an emphasis on highly pigmented lip gloss) based in Detroit, MI.

Product to try: Lip Gloss in Tiffany 

Roshun Beauty

Instagram:
@roshunbeauty

What it is: Small-batch, clean body and skin care based in Toronto.

Product to try: Renude Shower Gel Citrus 

Rucker Roots

Instagram: @ruckerroots

What it is: Vegan hair care.

Product to try: Leave-In Heat Protectant 

Rufescent

Instagram:
@rufescent

What it is: Red lipsticks made for people of color.

Product to try: Poparazzi 

Sabreen Cosmetics

Instagram:
@sabreencosmetics

What it is: Non-toxic, vegan lip gloss.

Product to try: Mover & Shaker Gloss 

Sacha Cosmetics

Instagram: @sachacosmeticsofficial

What it is: Makeup for womxn of color made in Trinidad & Tobago.

Product to try: Cream-to-Powder Foundation 

Sacred Herbal Apothecary

Instagram: @sacredvibesapothecary

What it is: Plant-based skin care, spiritual and wellness products made in Brooklyn.

Product to try: Peace Spray 

Sade Baron

Instagram:
@sadebaron

What it is: Clean, cruelty-free, genderless body care.

Product to try: All Moi Multipurpose Balm 

Sage & Thistle Handmade Goods

Instagram:
@sageandthistlehandmadegoods

What it is: Custom-made, small-batch body care and soaps.

Product to try: Coffee & Citrus Organic Sugar Scrub ([email protected] to buy)

Saige + Ivy

Instagram: @saigeandivy

What it is: Natural body products and deodorant.

Product to try: Lavender + Eucalyptus Deodorant Spray 

Saine Cosmetics

Instagram:

What it is:
Skin care made using ingredients from Africa. 

Product to try: Gommage à Lèvres

Satya + Sage Candles

Instagram: @satyasage

What it is: Soy candles and home fragrance.

Product to try: King Candle 

Scotch Porter

Instagram: @scotchporter

What it is: Clean, handmade grooming, hair, skin and wellness products.

Product to try: Soothing Hair Balm 

SDOT Beauty

Instagram: @sdotbeautyproducts

What it is: Hand-crafted natural skin, hair and body care.

Product to try: Soaked Coconut Milk Bath 

Sensual Candle Co. 

Instagram:
@sensualcandleco

What it is: Hand-poured coconut wax candles.

Product to try: Shai

September Rose Cosmetics

Instagram: @septemberroseco

What it is: Cruelty-free, vegan cosmetics from the U.K.

Product to try: Slush II Palette

Shani Darden Skin Care

Instagram:
@shanidarden

What it is: Skin care created by celebrity esthetician Shani Darden.

Product to try: Retinol Reform 

SheaMoisture

Instagram: @sheamoisture

What it is: Hair, bath body and skin care.

Product to try: Manuka Honey & Yogurt Hydrate & Repair Protein Treatment 

Shea Radiance

Instagram: @shearadiance

What it is: Body, hair and skin care made with shea butter and formulated for dry, eczema-prone skin.

Product to try: Whipped Shea Butter with Colloidal Oatmeal 

Shea Yeleen

Instagram:
@sheayeleen

What it is: Unrefined shea butter products made by women owned cooperatives in Ghana.

Product to try: Lavender Honeysuckle Body Cream 

Shedavi

Instagram:
@shedavi

What it is: Vegan hair care.

Product to try: Crowned Cowash 

ShineBySD Cosmetics

Instagram: N/A

What it is: Cruelty-free, vegan cosmetics designed for sensitive skin.

Product to try: Leche

Sienna Naturals

Instagram: @siennanaturals

What it is: Natural hair care for textured hair.

Product to try: Don’t Flake 

Silked

Instagram:
@silkedco

What it is: Silk pillowcases and accessories for hair and skin care.

Product to try: Silk Scrunchies 3 Pack 

Simply Kae Inc.

Instagram:
@simplykaeinc

What it is:Natural skin and body care based in Miami, FL.

Product to try: Hyperpigmentation Butter 

Skin Buttr

Instagram: @skinbuttr

What it is: Natural skin and body care.

Product to try: Cocoa Vanilla Coffee Scrub 

Skin Cabinet

Instagram:
@skincabinet

What it is: Multi-brand skin care and beauty retailer.

Product to try: Black Girl Sunscreen SPF 30

Skin Deep Body Care

Instagram:
@skindeepbodycare

What it is: Plant-based skin and body care.

Product to try: Almond Shea Body Soufflé 

Skintanics

Instagram:
@skintanics

What it is: Clinically formulated, plant-powered skin care made in Philadelphia, PA.

Product to try: Vitamin C Cream 

Skin Tonic Studio

Instagram:
@skintonic.studio

What it is: All-natural luxury skin care treatments and products.

Product to try: Anti-Acne Facial Serum

Skot Beauté

Instagram: @skotbeaute

What it is: Travel- and spa-inspired skin and lip care rooted in African traditions and French beauty rituals.

Product to try: Lip Smoothie 

Soapsmith London

Instagram:
 @soapsmithlondon

What it is: Luxury bath and body products.

Product to try: Lavender Hill Bath Soak 

Sonshine Bath

Instagram:
@sonshinebath

What it is: Mother-and-son-owned skin and body care and home fragrances made in small batches.

Product to try: Fuckboy Repellent 

Soul Bloom Bath & Body

Instagram:
@soulbloombathnbody

What it is: Artisan body and skin care.

Product to try: Power to the Pucker Exfoliating Lip Polish 

Soultanicals

Instagram: @soultanicals

What it is: Hair and body care.

Product to try: Can’t Believe It’s Knot Butta 

Stay Golden Cosmetics

Instagram:
@staygoldencosmetics

What it is: Fun, party-ready cosmetics.

Product to try: Glitter Lip Kit

Suite Eleven

Instagram:
@suiteleven

What it is: Vegan, cruelty-free nail polish and nail care.

Product to try: Nail Lacquer in Tangerine Dream 

Sunday II Sunday

Instagram:
@mysunday2sunday

What it is: Hair care designed for active womxn.

Product to try: Edge Flourish Daily Nourishing Serum 

Tailored Beauty 

Instagram:
@tailoredbeauty

What it is: Luxury natural hair care products.

Product to try: Everything Butter

Taliah Waajid Natural Hair

Instagram: @taliahwaajidbrand

What it is: Plant-based hair and skin care.

Product to try: Green Apple & Aloe Nutrition Apple Seed Oil 

Taylor + Tess

Instagram:
@taylorandtess

What it is: Plant-based CBD skin care.

Product to try: The Quickie Facial Toning Spray 

Temple Zen

Instagram: @templezenskincare

What it is: Skin, body and wellness products.

Product to try: Day Facial Oil 

Terra-Tory

Instagram:
@terra_tory

What it is: All-natural handmade, hypoallergenic soaps and skin care products.

Product to try: Cube Rope Soap

Thank God It’s Natural

Instagram:
@tginatural

What it is: Natural hair products.

Product to try: Sweet Honey Hair Milk 

The A.A. Collection

Instagram:
@thea.a_collection

What it is: Vegan makeup by makeup artist Audrey Monroe.

Product to try: Crush’n Eye Shadow Palette 

The Afro Hair & Skin Co.

Instagram: @afrohairandskinco

What it is: A U.K.-based skin-care and wellness brand for Black womxn.

Product to try: Rebirth Glow Recovery Clay Mask 

The Alyssa Collection

Instagram:
@thealyssacollection

What it is: Hand-poured soy candles and wax melts.

Product to try: Lavender and Chamomile

The Artistry of Essential Oils

Instagram:
@theartistryofessentialoils

What it is: Essential oil blends.

Product to try: Sleep Well Rollerball Blend 

The Butter Bar Skincare

Instagram:
@mybutterbarskin

What it is: Luxury skin care hand-crafted in Houston, Texas.

Prouct to try: Suga Plump Serum + Squalane 

The Crayon Case

Instagram: @thecrayoncase

What it is: Cruelty-free makeup.

Product to try: IBrow Pomade

The Cristalline

Instagram:
@thecristalline

What it is: Crystals, energetic healing and wellness tools.

Product to try: Home Energy Clearing Set 

The Dooplex

Instagram: @the_dooplex

What it is: A Black-owned e-commerce platform offering products for womxn of color from Black- and minority-owned businesses.

Product to try: Stop Breakage Natural Scalp & Hair Moisturizer 

The Doux

Instagram: @ilovethedoux

What it is: Hair care created by a professional stylist.

Product to try: Sucka Free Shampoo 

The Honey Pot

Instagram: @thehoneypotco

What it is: Natural body and menstrual care products.

Product to try: Normal Wash 

The Lip Bar

Instagram: @thelipbar

What it is: Vegan and cruelty-free makeup.

Product to try: Goddess Lip Gloss 

The Mane Choice

Instagram: @themanechoice

What it is: Hair care for all hair types.

Product to try: Cheers Supreme Strength & Full Protection Hair Polish 

The Shea Shack

Instagram: @thesheashack

What it is: Handmade bath and body products.

Product to try: All Natural Oatmeal Soap

The Wrap Life

Instagram:
@thewraplife

What it is: Hair wraps and accessories.

Product to try: Textured Rose Bandie 

The Y By Yusef

Instagram: @theybyyusef

What it is: Hair tools by celebrity hairstylist Yusef.

Product to try: Yusef Rake Comb 

Topicals

Instagram: @mytopicals

What it is: Skin care created by and for womxn of color.

Product to try: Faded Serum for Discoloration and Dark Spots 

Touch Body Works

Instagram: @touch_body_works

What it is: Natural skin care.

Product to try: Triple Butter Soap

TPH By Taraji

Instagram: @tphbytaraji

What it is: Hair and scalp care created by Taraji P. Henson.

Product to try: Mint Condition Tingling Scalp Conditioner 

Triple O Nail Polish

Instagram:
@ooopolish

What it is: Nail care brand inclusive of skin tones. 

Product to try: OOO Essentials Package

Uhai Hair

Instagram: @uhaihair

What it is: Products made with African superfoods for dry, damaged hair. 

Product to try: Scalp Serum

Undefined Beauty

Instagram: @undefinedbeauty_co

What it is: Makeup, skin care, fragrance, CBD and body care products.

Product to try: Glow Melt 

Unsun Cosmetics

Instagram: @unsuncosmetics

What it is: Mineral sunscreen for all skin tones.

Product to try: Mineral Tinted Face Sunscreen in Medium/Dark 

Uoma Beauty

I
nstagram: @uomabeauty

What it is: Cruelty-free, highly pigmented makeup.

Product to try: Afro.Dis.Iac Liquid Eyeliner 

Urban Hydration

Instagram:
@urbanhyration

What it is: Clean skin, hair and body care.

Product to try: Brighten & Refine Pink Clay Facial Whipped Mud Mask 

Urban Re-Leaf

Instagram:
@urbanreleafcandles

What it is: Cannabis coconut wax candles.

Product to try: No. 1 Salonka

Vernon François Hair

Instagram: @vernonfrancois

What it is: Curly hair products created by celebrity hairstylist Vernon François.

Product to try: Mist Nourishing Water 

Vie Beauty

Instagram:
@viebeautyx

What it is: Luxury skin care.

Product to try: 30 Roses Hydrating Rose Water 

Real Life. Real News. Real Voices

Help us tell more of the stories that matter

Become a founding member

VIP Smiles

Instagram:
@drcatriseaustin

What it is: Teeth whitening and oral care products.

Product to try: Organic Coconut Charcoal Teeth Whitening Powder

Vtox Intimate Health and Wellness

Instagram: @vtoxbody

What it is: Feminine care products.

Product to try: pHresh Intimate Cleansing Bar

Whistling Thorn

Instagram: @whistling_thorn

What it is: Natural skin care products and fragrance. 

Product to try: Naivasha Rose

Woo Me Beauty

Instagram:
@woomebeauty

What it is: Natural nail care products that promote growth.

Product to try: Nail Growth Serum 

Yelle Skincare

Instagram: @yelleskincare

What it is: Plant-based skin care formulated for melanin-rich skin.

Product to try: Awakening Daily Moisturizer 

Yubi Beauty

Instagram: 
@yubibeauty

What it is: Makeup tools.

Product to try: Original Yubi Applicator 

Zandra Beauty

Instagram: @zandrabeauty

What it is: Plant-based skin, body and hair care.

Product to try: Lavender Vanilla Chai Vegan Bath & Body Wash 

Homepage/main photo: Courtesy of Hanahana Beauty

Never miss the latest fashion industry news. Sign up for the Fashionista daily newsletter.

























































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































Subscribe to the newsletter news

We hate SPAM and promise to keep your email address safe

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Green News

To Top